Our Mission: Quality, Sustainability, and Integrity
At I Love Straw, we believe that success isn’t just about selling pine straw—it’s about how you do business, how you treat people, and how you care for the land.
We are committed to delivering the highest-quality longleaf pine straw while promoting sustainable forestry, fair labor practices, and strong community relationships. By upholding the highest standards in harvesting, processing, and distribution, we ensure that every bale we sell meets the expectations of homeowners, landscapers, and businesses alike.
But our mission goes beyond delivering a premium product.
Sustainability & Responsible Land Stewardship
As stewards of the land, we take sustainability seriously. Our harvesting practices are designed to protect forest ecosystems, maintain biodiversity, and ensure the long-term health of longleaf pine forests. We work closely with landowners to implement best practices that balance economic opportunity with environmental conservation, ensuring that our pine straw is harvested in a way that benefits both the land and the people who depend on it.
Every bale of pine straw we sell is a natural, renewable resource—offering an eco-friendly alternative to traditional mulches while helping to prevent soil erosion, enrich landscapes, and retain soil moisture.
Fair Labor & Community Impact
A strong business creates opportunities, not just profits. That’s why we believe in fair wages, ethical hiring practices, and investing in the people who make this industry possible.
Every season, we offer jobs to local workers first because we believe that strong businesses build strong communities. But the reality is, fewer Americans are willing to do the physically demanding work of pine straw harvesting. When local labor isn’t available, we hire through legal visa programs, ensuring that every worker is treated with dignity, fairness, and respect.
For many of our guest workers, these jobs provide life-changing opportunities—allowing them to send their children to school, invest in family businesses, and improve their communities back home. We don’t take shortcuts when it comes to labor—we follow every rule, every law, and every ethical standard.
No Shortcuts, No Compromises
Some companies cut corners to lower costs—paying workers under the table, skipping insurance, avoiding taxes, or ignoring safety. That’s not who we are.
Our prices reflect the true cost of doing business the right way—legally, ethically, and with full transparency. Every dollar spent with us supports fair wages, responsible harvesting, and high-quality products you can trust.
Why This Matters
When you choose I Love Straw, you’re not just buying pine straw—you’re supporting a company that believes in doing business the right way.
✔ Sustainably harvested, premium-quality pine straw
✔ Fair wages and ethical labor practices
✔ Strong partnerships with local landowners
✔ Eco-friendly and soil-enriching natural mulch
✔ A company that values integrity over shortcuts
Whether you’re a homeowner looking for a superior pine straw, a landscaper in need of a trusted supplier, or a landowner wanting to partner with a company that respects your forest, we’re here to help.
Because how you do business matters.
That’s the mission we stand behind—and we invite you to be part of it too.